Contact person: Mrs. Paola Sota

Why Peru?

Thanks to a long history defined by major ancient civilizations, Peru is home to more than 5,000 archaeological sites. Many of these remain shrouded in mystery but are still capable of transporting visitors to the periods when such societies flourished. For example, a visit to Machu Picchu reveals the perfection of the Inca empire; this sacred city can be reached on board comfortable trains that run through imposing mountain scenery dotted with colorful Andean villages. 

Natural beauty

Peru is synonymous with natural beauty and it is one of the world’s ten most biologically diverse countries. With more than 200 protected natural areas, it possesses 84 of the planet’s 117 life zones. Peru has created 14 national parks, 15 national reserves, 9 national sanctuaries, and 11 reserved zones. It is home to more than 1,800 species of birds and 10% of all the reptile, mammal, and fish species that exist on Earth. It also has 3,500 varieties of orchids. 


Peru is also a paradise for lovers of adventure, offering a range of outdoor activities for the curious, beginners, amateurs, and experts, including trekking, climbing, mountain biking, surfing, paragliding, hang gliding, camping, canoeing, and kayaking. These are just some of the most popular activities that form part of the host of possibilities offered by the varied geography of Peru. 


Last but not least, Peruvian gastronomy reflects the country’s biodiversity. For 10 years, it has been awarded as the leading culinary destination in the world as it blends ancestral wisdom with the newest contemporary culinary techniques.

Sustainable Tourism in Peru

According to the World Tourism Organization, there is a new vision for sustainability: “Grow better, become stronger and find a balance between the needs of people, the planet and prosperity”. Thus, it is not only an environmental issue, it also involves social and economic balance, creating stability between these three aspects to guarantee future sustainability.

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Community Based Tourism

Community-based tourism in Peru involves authentic and unique travel experiences offered by different local communities in the coast, highlands and rainforest of the South American country. Their living culture and the unique nature of the territories they protect, conserve and share with their visitors, are the key and differentiating components that assemble its tourism product. We believe this cultural exchange enriches the personal and collective perspectives of both. Explore more:

E-book: A Journey in Sustainable Tourism

The global sustainability movement has become popular and powerful, moreover, it is having an enormous impact on the travel and tourism industry. Therefore, PROMPERU has launched the publication “A Journey in Sustainable Tourism”, an e-book to explore the numerous stories of how Peru and its people are helping to advance, as well as benefitting from, sustainable tourism initiatives throughout the country. Read the e-book: